PRIVACY POLICY

PRIVACY POLICY

1) INFORMATION ON THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE CONTROLLER

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Lavida Boutique. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

 

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller). You can recognize an encrypted connection by the string "https://" and the lock icon in your browser line.

 

2) DATA COLLECTION WHEN VISITING OUR WEBSITE

If you use our website for informational purposes only, i.e., if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The information will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

 

3) COOKIES

To make your visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and enable us or our partner companies (third-party cookies) to recognize your browser the next time you visit (persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.

 

In some cases, cookies are used to simplify the ordering process by storing settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 (1) (b) GDPR either for the performance of the contract or in accordance with Art. 6 (1) (f) GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the page visit.

We may work with advertising partners to help us make our internet offer more interesting for you. For this purpose, cookies from partner companies may also be stored on your hard drive (third-party cookies) when you visit our website. If we cooperate with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the following paragraphs.

Please note that you can set your browser in such a way that you are informed about the setting of cookies and can individually decide whether to accept them or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Please note that if you do not accept cookies, the functionality of our website may be limited.

 

4) CONTACTING US

Personal data is collected when you contact us (e.g., via contact form or email). The data collected in the case of a contact form can be seen from the respective contact form. This data will be used exclusively for the purpose of responding to your request or for the purpose of contact and the associated technical administration. The legal basis for the processing of the data is our legitimate interest in responding to your request in accordance with Art. 6 (1) (f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR. Your data will be deleted after your request has been processed; this is the case if it can be inferred from the circumstances that the facts in question have been finally clarified and provided that there are no statutory retention obligations to the contrary.

 

5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR THE PURPOSE OF CONTRACT PROCESSING

In accordance with Art. 6 (1) (b) GDPR, personal data will continue to be collected and processed if you provide it to us for the purpose of executing a contract or when opening a customer account. The data collected can be seen from the respective input forms. Your customer account can be deleted at any time and can be done by sending a message to the above-mentioned address of the controller. We store and use the data provided by you for contract processing. After the contract has been fully processed or your customer account has been deleted, your data will be blocked with regard to tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or we have reserved the right to further use of your data as permitted by law, which we will inform you about below.

6) USE OF YOUR DATA FOR DIRECT MARKETING

6.1 Signing up for our email newsletter If you subscribe to our email newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and will be used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an email newsletter if you have explicitly confirmed to us that you consent to the sending of newsletters. We will then send you a confirmation email asking you to confirm that you wish to receive newsletters in the future by clicking on a corresponding link.

 

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 (1) (a) GDPR. When you register for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when registering for the newsletter will be used exclusively for advertising purposes by means of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller named at the beginning. After you have unsubscribed, your email address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data for a longer period, which is permitted by law and about which we inform you in this statement.

 

6.2 Sending the email newsletter to existing customers If you have provided us with your email address when purchasing goods or services, we reserve the right to periodically send you offers for similar goods or services to those already purchased from our range by email. We do not need to obtain separate consent from you for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 (1) (f) GDPR. If you initially objected to the use of your email address for this purpose, we will not send you an email. You have the right to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller. In this regard, you only incur transmission costs according to the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will be stopped immediately.

 

7) DATA PROCESSING FOR ORDER PROCESSING

The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution as part of the payment processing, if this is necessary for the payment processing. If payment service providers are used, we provide explicit information about this below. The legal basis for the transfer of data is Art. 6 (1) (b) GDPR.

 

7.1 Use of Payment Service Providers

  • PayPal: If you pay via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – "purchase on account" or "installment payment" via PayPal, we pass your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). The transfer takes place in accordance with Art. 6 (1) (b) GDPR and only insofar as it is necessary for payment processing. PayPal reserves the right to carry out a credit check. The credit report may contain probability values (so-called score values). For further information on data protection law, please refer to PayPal's privacy policy: https://www.paypal.com/en/webapps/mpp/ua/privacy-full
  • SOFORT: If you choose the "SOFORT" payment method, the payment will be processed via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we pass your information along with the information about your order in accordance with Art. 6 (1) (b) GDPR. SOFORT GmbH is part of the Klarna Group. Your data will be passed on exclusively for the purpose of payment processing with the payment service provider SOFORT. You can find more information about SOFORT's privacy policy here: https://www.klarna.com/sofort/privacy

 

8) CONTACTING US FOR REVIEW REMINDERS

Own review reminder (not sent by a customer review system) We use your email address as a one-time reminder to submit a review of your order to the rating system we use, provided that you have given us your express consent to this during or after your order in accordance with Art. 6 (1) (a) GDPR. You can withdraw your consent at any time by sending a message to the data controller.

 

9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS

9.1 Facebook plugins with Shariff solution Special additional customs clearance costs and/or import duties are not included in the price and are the responsibility of the customer. Our website uses so-called social plugins ("plugins") of the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). To increase the protection of your data when visiting our website, these buttons are not fully integrated into the page as plugins, but only by using an HTML link. This type of integration ensures that no connection is established to Facebook's servers when a page on our website containing such buttons is accessed. If you click the button, a new browser window opens and calls up the Facebook page, where you can interact with the plugins there (if necessary, after entering your login data).

9.2 Google+ plugins as a Shariff solution Our website uses so-called social plugins ("plugins") of the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Integration is done via an HTML link to protect your data.

9.3 Instagram plugin as a Shariff solution Our website uses plugins from the online service Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram"). Integration is done via an HTML link to protect your data.

10) ONLINE MARKETING

10.1 DoubleClick by Google This website uses the online marketing tool DoubleClick by Google. DoubleClick uses cookies to show ads relevant to users and improve campaign performance reports. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 (1) (f) GDPR.

10.2 Use of Google AdWords Conversion Tracking This website uses "Google AdWords" and conversion tracking. A conversion tracking cookie is set when a user clicks on an AdWords ad placed by Google. These cookies expire after 30 days and are not used for personal identification. The legal basis is Art. 6 (1) (f) GDPR.

11) WEB ANALYSIS SERVICES

Google (Universal) Analytics This website uses Google Analytics, a web analysis service from Google LLC. Google Analytics uses cookies that allow an analysis of your use of the website. This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by shortening it. Processing is based on Art. 6 (1) (f) GDPR.

12) RETARGETING/REMARKETING/REFERRAL ADVERTISING

Facebook Custom Audience via pixel process This website uses the "Facebook Pixel" from Facebook Inc. This allows user behavior to be tracked after they have seen or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes. Processing is carried out in accordance with Art. 6 (1) (a) GDPR.

Google AdWords Remarketing Our website uses Google AdWords Remarketing functions. Google places a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID. Processing is based on Art. 6 (1) (f) GDPR.

13) RIGHTS OF THE DATA SUBJECT

13.1 The applicable data protection law grants you comprehensive rights (rights of information and intervention) vis-à-vis the controller with regard to the processing of your personal data:

  • Right of access (Art. 15 GDPR): You have the right to information about your personal data processed by us.
  • Right to rectification (Art. 16 GDPR): You have the right to the immediate correction of incorrect data and/or completion of your incomplete data stored by us.
  • Right to erasure (Art. 17 GDPR): You have the right to request the deletion of your personal data under certain conditions.
  • Right to restriction of processing (Art. 18 GDPR): You have the right to request the restriction of the processing of your personal data.
  • Right to data portability (Art. 20 GDPR): You have the right to receive your personal data in a structured, common, and machine-readable format.
  • Right to withdraw consent (Art. 7 (3) GDPR): You have the right to withdraw your consent to data processing at any time with effect for the future.
  • Right to lodge a complaint (Art. 77 GDPR): You have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data violates the GDPR.

CONTACT INFORMATION

  • Store Name: Lavida Boutique
  • Company Name: Globify
  • Registration No. (CVR): 1.034.234.586
  • Business Address: Oude Houtlei 129, Box 202, 9000 Ghent, Belgium
  • Email: info@lavidaboutique.com